Chamber to hold second Bootcamp August 13

We believe everyone deserves best-in-class digital products to help them compete and succeed in a digital world. To support that mission, the Huntington County Chamber of Commerce is partnering for a second workshop with the team at Reusser to host: “Content Creation Bootcamp: Clarify. Create. Capture.”

Chamber members are welcome to join the conversation on Thursday, August 13, from 11:30 a.m. to 1 p.m. at the Habecker Dining Commons on the Huntington University campus for a practical session to provide local businesses and leaders with ways to easily create content from the ground up and measure results.

The workshop will be led by four team members from Reusser, a premier digital agency known for innovative marketing solutions: Tommy Moore, director of creative; Bryan Jennings, director of marketing; Tiffani Harvey, social media manager and Makinzee Williams, designer.

This bootcamp is specifically designed to give you an insider view of the tools used to create content and highlight your brand voice. The presentation will move upstream to focus on a strategic three-part approach: clarifying your brand message, creating content efficiently without burning out, and reading the numbers that actually matter to your business.

Key talking points include:

• Brand Clarity & Voice: Learning how to clarify your core message and establish a consistent brand voice before creating content, because you can’t post your way out of a fuzzy message.
• Visual Consistency: A live demonstration of building a five-piece “mini brand kit” in Canva to keep your visuals and designs aligned across every digital channel.
• Practical Content Creation: Phone-in-hand walkthroughs of everyday apps (such as CapCut) to capture raw footage, edit less, and easily repurpose content across multiple formats.
• Analytics Over Vanity Metrics: Shifting focus from vanity metrics like likes and follower counts to Google Analytics that track real value metrics.

If you would like to attend, please reserve your spot by emailing skimmel@huntington-chamber.com. A $15 registration fee is requested to help cover the cost of lunch.

About the Huntington County Chamber of Commerce: The Huntington County Chamber of Commerce serves as a catalyst for economic growth and a champion for the local business community, providing resources, networking, and advocacy to help Huntington thrive.

About Reusser: Reusser is a results-driven digital agency crafting innovative solutions that create demand and generate value for clients served. Their purpose is to serve others with excellence, elevate those around them, and leave a lasting impact for good through the digital products they create.